TikTok, formally known as the app Musically, has gained an immense amount of popularity over the recent months. TikTok is a video-sharing social media app where users can make a variety of short videos to share. The app’s downloads have soared to a whopping 2.3 billion downloads. With TikTok comes popular dances, songs, challenges, and trends that have taken the attention of people worldwide.

The Rise of Influencers:

With the increase of users, TikTok has become a platform for the ordinary person to emerge into fame. On TikTok, one simple video can make a person go viral, gaining fans from all over the world. Many famous “TikTokkers” or “influencers” came from normal lives but gained popularity and were able to stick with it. Some of these influencers like Charli D’amelio, her sister, Dixie D’amelio, Noah Beck, Josh Richards, Addison Rae, and Loren Gray were a select few of the ordinary people that became internet celebrities almost overnight. Charli D’amelio, at only 15 years old, became a sensation almost immediately and now holds the most followed spot on TikTok, with over 107 million followers. These influencers create content continuously to keep their fans reeled in. Some even live together in Los Angeles in what they call a “content house”. 

Attention From All Generations:

TikTok began as an app targeted at a younger audience. Although the majority of its users are within Generation Z, many other people have hopped on the trend to see what the app is like. Celebrities from Alicia Keys, Britney Spears, Justin Bieber, and John Legend to Elton John, Jimmy Fallon, Kylie Jenner, and Will Smith have joined the trend. Thousands of celebrities, influencers, and everyday people use the app. People often use it to build their brands or businesses. Others use it to teach and inform people. The possibilities are endless with TikTok. 

The TikTok generation has taken the world by storm. By creating dance and song trends, many songs that haven’t seen the charts in years, or ever, now sit at the top of the music charts. Anything can become a trend on TikTok. The app has reeled in billions of users from all over the world. TikTok has become a place for absolutely anybody. No matter your age, culture, race, interests, TikTok has come to the hands of everyone. 

Bibliography: 

Baxter-Wright, Dusty. “The Best Celebrities to Follow on TikTok.”

     Cosmopolitan, Nov. 2020, www.cosmopolitan.com/uk/entertainment/

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Leskin, Paige, and Palmer Haasch. “Charli D’Amelio Has Taken over as TikTok’s

     Biggest Star. These Are the 40 Most Popular Creators on the Viral Video

     App.” Business Insider, 24 Dec. 2020, www.businessinsider.com/

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     lio-1036-million-40. Accessed 11 Feb. 2021. 

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